Remember the easiest way to success -it is simplicity. Simple business icons, clear typography and enough air (white spaces) are indicators of great potential, safety and stability of your company. The most customary colors for creating business icons are black, white, gray and blue. Verdana is the best readable font ever, so it's highly recommended for use in the wordings for business icons if there are any. Black text on white business icons with some boardings or light shapes is classical. As far as you have already known business icons style requires minimalism. Developing a great amount of multi-color icons, flashy objects, logos and graphics you risk to produce the internet site messy.
Win with the the unique business icons
The new webpages which are not so reputed yet demand professional look to make the Internet surfers notice them. The most widespread website design style used by the artists all over the world is web 2.0 style. The web 2.0 logos and business web icons look fresh and clean. An original logo is the face of your company. So it's great importance should be taken into account.
Cool content used in the modern design is efficient. But unique design is what really makes your business web-site unique. Duplicating and stealing ideas of other companies trade logos or corporate styles is harmful for your site reputation. Unique logos and business icons should be easily recognizable and carry a pure idea of what is actually being offered by your company.
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